Episode 48

full
Published on:

30th Jul 2024

How Businesses Save Money on SAAS Subscriptions with Lemon | Matt Bird, Co-Founder and CEO, Lemon

Over a TRILLION dollars per year is spent on SAAS and so much of that is wasted! Customers know they are overpaying for subscriptions, don’t have good visibility on them, and are aware they could save so much Money if they could bring them all into a single place easily and unlock savings from the software providers

This is exactly what Matt Bird, Co-Founder and CEO of Lemon is on a mission to do! To help Businesses save Money so that they can focus on growing their business - and the impact is huge!

Not only we go deep on understanding Lemon’s customers and solutions, but we go behind the scenes with Matt and understand his thinking process behind driving innovative products. We explore how to build an empowering company culture, customer driven products and feedback loops, pricing, the secret to building great product, the underdog mentality and much more!

If you enjoy this Purpose Driven FinTech pod, please subscribe in YouTube, follow in Spotify, and leave a 5 star rating apple podcast. Remember to connect in LinkedIn to keep the conversation going.

Let’s get into it!

👉 You can find Matt here

👉 And you can find Monica here:

We cover:

(00:00) Intro

(03:10) The Importance of Customer Feedback

(03:56) Lemon's Approach to Subscription Management

(08:20) Impact of Financial Solutions on Businesses

(15:00) Building a Strong Company Culture

(19:28) Creating Customer-Driven Products

(22:13) Practical Implementation of Feedback Loops

(27:33) Targeting the Right Customer Segments

(29:00) Subscription Management Challenges

(30:18) Pricing Strategies and Customer Insights

(32:14)  Lemon's Features

(35:17) Financing and Lending Solutions

(38:30) Building a Successful Product

(42:09) The Underdog Mentality


—


Production and marketing by Monica Millares. For inquiries about being in the show, coaching, consulting, creative collabs, sponsoring the podcast or creating or editing your podcast email fintechwithmoni@gmail.com


Disclaimer: This episode does not constitute professional nor financial advice and does not represent the opinion nor views of my current, past or future employers. The guest has agreed to record and release our conversation for the use of this podcast and promotion in social media.

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Purpose Driven FinTech (& AI FinTech Innovations)

About the Podcast

Purpose Driven FinTech (& AI FinTech Innovations)
Building FinTech Products & AI in FinTech with Impact
Welcome to Purpose Driven FinTech!

I'm your host, Monica Millares - Product Leader and fellow FinTecher.

These days, with the rising cost of living, financial stress among customers, loss of trust in banks, speculation of crypto, and uncertainty, we're facing unprecedented challenges. But there is hope. We as FinTechers have the power to make a positive impact.

Our products, the how we do product, and our people can make a difference on customers’ financial lives - and as a result, in the quality of their lives.

However, more than ever Founders, CEOs, Leadership teams and all FinTechers have a ton of pressure to build solutions that actually solve customer problems, that people want, that are differentiated And profitable

Yes that's you and me too!

That's why I've created this podcast!

I speak with Founders, Product Leaders, VCs, and industry experts to uncover their stories, challenges, and lessons learnt in building products with impact.

You'll get to hear real-life conversations, and you’ll walk away with practical questions, frameworks and insights that you can apply to your own FinTech products. So, are you ready to make a bigger difference in FinTech?

Let's come together and discover how Purpose, Product, and People can help us create a future of better financial wellbeing while building sustainable and profitable FinTechs.

Follow me on LinkedIn, TikTok, and  YouTube to stay connected and be part of the conversation.

Cheers to making better FinTech and making FinTech better!

Love, Moni 

About your host

Profile picture for Monica Millares

Monica Millares

Monica advocates for financial safety for all. She is the Product Principal at BigPay, where she leads Product and Design. As part of the founding team, Monica led building BigPay’s product from zero to one, to multi product line, and international expansion. Her leadership shaped the culture and ways of working to grow from startup to scaleup. BigPay has over 1.4 million customers, and has presence in Malaysia, Singapore and Thailand.

Monica has almost 20 years’ experience in Financial Services. Prior to BigPay, she was one of the first joiners in UK’s challenger Tandem Bank, where she focused on building credit cards from scratch. Previously she worked in leading Financial Services brands like Visa, Barclays, and a Mexican Development Bank.

She sits on the Board of PayEd, and is recognised as Singapore’s #Fintech65 Product Leaders and Women in FinTech. She’s been multiple times speaker at the prestigious conference Money2020 and shared stage with JP Morgan, Standard Chartered Bank, Konsentus, and Money2020’s Rise Up. Her commitment to innovation and financial inclusion resonates in her podcast “Purpose Driven FinTech” where she explores how FinTech’s can have 10x more impact.

Monica has a background in Engineering and a Master’s Degree on Analysis, Design, and Management of Information Systems from the London School of Economics.