Episode 61

Inside Velexa's Mission to Transform Wealth Management | Tamara Kostova, Founder & CEO Velexa

Join us for an insightful conversation with Tamara, CEO of Velexa, as we explore how FinTech is revolutionizing wealth management and financial education. From democratizing investment access to building community-driven platforms, discover how Velexa is making financial services more inclusive and less intimidating for everyone.

  • Why education and community are key to next-generation FinTech solutions
  • How Brazil became a leader in neobank adoption with 43% population penetration
  • The importance of hybrid approaches in empowering women investors
  • Why Southeast Asia leads in digital wealth management innovation
  • The role of AI and ChatGPT in shaping the future of investment advice
  • Building scalable B2B solutions while keeping focus on end-user needs

We cover:

(00:00) The Essence of FinTech: Revolutionizing Money Management

(02:08) Brazil's FinTech Success Story: From Unbanked to Digital Leaders

(03:29) Velexa's Mission: Democratizing Investment Access

(05:07) The B2B Approach to Achieving Global Impact

(06:10) The Future of WealthTech and Investment Adoption

(08:31) Financial Stress and Education: Building Better Solutions

(11:03) Gen Z's Approach to Financial Health

(14:13) Building Community-Driven Financial Products

(15:27) Women in Investment: Challenging Industry Misconceptions

(18:38) Velexa's Customer Base and Global Market Differences

(22:29) Overcoming Legacy Infrastructure Challenges

(24:09) Velexa's Award-Winning Vision and Success Factors

(29:18) The Role of AI in Investment Decision-Making

(34:56) Responsible Innovation in Financial Education

(36:34) Leadership Insights: Creating a Winning Strategy

(39:00) CEO Mindset: The Importance of Team and Vision

(41:34) The Future of FinTech: Prioritizing Financial Education

If you're interested in the intersection of FinTech, financial education, and inclusive wealth management, this episode provides valuable insights into building purpose-driven financial solutions that make a real difference in people's lives.

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👉 Connect with Tamara:

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Disclaimer: This episode does not constitute professional nor financial advice and does not represent the opinion nor views of my current, past or future employers. The guest has agreed to record and release our conversation for the use of this podcast and promotion in social media.

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About the Podcast

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Purpose Driven FinTech
Building & Growing FinTech Products With Customer & Commercial Impact

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About your host

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Monica Millares

Monica advocates for financial safety for all. She is the Product Principal at BigPay, where she leads Product and Design. As part of the founding team, Monica led building BigPay’s product from zero to one, to multi product line, and international expansion. Her leadership shaped the culture and ways of working to grow from startup to scaleup. BigPay has over 1.4 million customers, and has presence in Malaysia, Singapore and Thailand.

Monica has almost 20 years’ experience in Financial Services. Prior to BigPay, she was one of the first joiners in UK’s challenger Tandem Bank, where she focused on building credit cards from scratch. Previously she worked in leading Financial Services brands like Visa, Barclays, and a Mexican Development Bank.

She sits on the Board of PayEd, and is recognised as Singapore’s #Fintech65 Product Leaders and Women in FinTech. She’s been multiple times speaker at the prestigious conference Money2020 and shared stage with JP Morgan, Standard Chartered Bank, Konsentus, and Money2020’s Rise Up. Her commitment to innovation and financial inclusion resonates in her podcast “Purpose Driven FinTech” where she explores how FinTech’s can have 10x more impact.

Monica has a background in Engineering and a Master’s Degree on Analysis, Design, and Management of Information Systems from the London School of Economics.